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From our beloved hometown in Detroit, Ignition Media Group provides integrated marketing solutions to national and local clients across a wide spectrum of consumer and business-to-business groups and segments.

The company is led by founder Dennis Archer, Jr.; a life-long Detroiter with deep roots in the community and connections throughout the country in entertainment, entrepreneurship and the arts.

The unique collaborative style and open environment at Ignition Media Group delivers highly-individualized solutions for clients seeking better results, a new approach and bold outcomes.

At Ignition, we focus on evoking an emotional response – inspiring your customers with stories and experiences that are authentic and that uncover the truth of your brand.

About – Connecting Artists to Community

Connecting Artists to Community

Visit the Gallery


About – Serving the Community

Serving the Community

Ignition is proud to support many local and national organizations that make a difference in our community.


  • Detroit SOUP
  • VOTE Detroit
  • Riviere28
  • AIGA
  • Goodwill
  • Jalen Rose Leadership Academy
  • Wish Upon a Teen
  • Boys Hope Girls Hope

  • Rhonda Walker Foundation
  • Dennis W. Archer Foundation
  • Community Foundation for Southeast Michigan
  • Am.Angel Foundation
  • Make a Wish
  • Autism Speaks
  • NAMI (National Alliance of Mental Illness
  • Take Back the Night

Community Logos

Wish upon a teen
Vote Detroit
Take Back the Night
Rhonda Walker
Make a Wish
Jalen Rose
I Am Angel
Detroit Soup
Community Foundation for SE Michigan
Boys Hope Girls Hope
Autism Speaks


Meet Dennis Archer, Jr.
Founder | CEO

Meet The Team

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